Back in June 2015, the NBA announced they’d be ditching Adidas in favor of Nike as their apparel provider.
The corporation with a $30 billion revenue that year had 17 months to come up with a passable league-wide jersey before the start of the 2017-18 season, when the deal was to begin.
They just didn’t do it.
So far at least five players’ jerseys have ripped in the middle of a game, including those of LeBron James, Draymond Green, and Tyler Ennis.
A couple of weeks into the new Nike NBA jersey deal, 3 jerseys have ripped during NBA games. Draymond Green, Tyler Ennis and Lebron James pic.twitter.com/P3NbnmEEf5
— Kris Pangilinan (@KrisReports) October 28, 2017
On Friday, Ben Simmons‘ jersey was ripped clear off.
Lance Stephenson completely ripped Ben Simmons’ jersey off pic.twitter.com/vGxxcEo6Kg
— NBA Action (@NBA_Action23) November 4, 2017
Yesterday, Kevin Love‘s came undone. Though he might have helped.
Another jersey casualty… but this time the crime was self-inflected…
Kevin Love ripped it right down the middle 😳😳 pic.twitter.com/N7fimnfG1W
— Def Pen Hoops (@DefPenHoops) November 5, 2017
Love’s teammate Dwyane Wade hasn’t had his jersey disintegrate on him yet, but don’t ask him about the shirt’s sweat-wicking capabilities.
Guessing Wade doesn’t like how the new jersey doesn’t absorb sweat the way he likes. pic.twitter.com/f6OtMNuasH
— Michael Gallagher (@MikeSGallagher) November 5, 2017
According to a piece Nike published a month before the season, the company had tested the jerseys on players in practice for “about a year”:
To put the design to the test and to gather insight on how the athletes feel in the uniforms, several NBA teams including the Jazz, the Mavericks and the Blazers, as well as various college teams tested the uniforms. “They practiced in the uniforms and immediately shared feedback with designers and product managers on things like how much coverage they wanted in the strap or around the arm hole, how long the short would be, and so on,” says [Kurt Parker, Nike’s vice president of apparel design].
Sounds like the members of the Utah Jazz, Portland Trail Blazers, Dallas Mavericks, and various college teams entrusted with the task of testing out the jerseys and giving feedback were too afraid to tell Nike the things had fallen apart after a week.