Burger King Hired Snoop Dogg to Teach Its Staff How to Make Hot Dog(g)s

Tina Rivera
(Photo: OBSEV / Getty)

Beginning February 23, Burger King will be known for something other than its burgers! The fast food chain, which is famous for its quarter-pound, flame-grilled Whoppers, will be undergoing a transformation that will turn it into the number one seller of hot dogs in the country. Say whaaat?

Before you start to question the values of the second-largest burger chain in America (McDonald’s is obviously first), Burger King claims adding hot dogs to their menu isn’t much of a stretch from their everyday operations. They will use already existing equipment and ingredients from their kitchen, including a 100 percent beef recipe for their hot dogs, while the only new additions will be buns and relish.
 

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So, how does the burger chain expect customers to get behind their latest hot dog transformation? With the original Dogg himself, of course! Burger King managed to recruit Snoop D-O-DOUBLE-G for an internal training video that was just released to the public, where the rapper can be seen rolling through the kitchen with a grilled hot dog in hand and gold chain around his neck.

“What up doe? You know me, Snoop D-O-DOUBLE-G live and direct from BK,” Snoop says in the intro of the video, shot inside a Burger King restaurant. He then proceeds to the hot dog station of the kitchen, and in true Snoop fashion, begins to rap about the new menu item. “See this bun/All fluffy and whatnot/Toppings so fresh and so clean/So fresh and so green/Burger King is doing it’s thing.” 

With the leak of Snoop’s new video, BK hopes customers will be receptive to their two new non-burger items that have been added to the menu. The classic hot dog, which will go for $1.99, includes a flame-grilled beef hot dog with ketchup, mustard, and onion. The chili cheese dog probably includes chili and cheese and will sell for $2.29. The hot dogs will become part of Burger King’s permanent, year-round menu.
 

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