The Hype House Isn’t a 9 to 5 Job

“It’s 24/7 here. Last night we posted at 2 a.m.,” said Thomas Petrou, one of the founders behind the house. “There’s probably 100 TikToks made here per day. At minimum.” Anyone who can’t adhere to this rule will have to pack up their bags and lighting equipment and take a hike. But this doesn’t mean that everyone’s not on a schedule.