He Cried

“I witnessed a couple on their first date having a few drinks. They started making out by the third. Dude was crying by the fourth. He started sucking on her finger. Then he cried again and abruptly ran out of the bar and down the street. She paid.
Then this dude came back to the restaurant two weeks later. I pretended not to recognize him to be nice, but he brought it up! ‘I think you served me on a date two weeks ago.’ ‘Uh, I dunno man I serve a lot of people.’ ‘Yeah, it was you, remember? I cried and ran away?’” – Reddit user theiafall
Why would someone want to bring up a cringe moment where they made a fool of themselves when people are nice about it and pretend like it never happened?