These Viral Rappers Are Stars, But Do They Have Bars?

‘Yonkers’

We’ll be blunt: A lot of Odd Future’s music produced in their early days is hard to stomach. The rappers casually toss off lines riddled with homophobia and sexual violence. While the craft is undeniable, the content demands to be denied. And yet pieces made in that period, like “Yonkers,” serve as 2010 masterpieces of hip-hop and filmmaking, foreshadowing the era of “artist as multimedia brand.”

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